Protecting your privacy is important to us. Accordingly, we’re providing this Privacy Policy to explain our practices regarding the collection, use and disclosure of information that we receive when you use our Services (as defined in our Terms of Service accessible at Terms of Service . This Privacy Policy applies only to those websites, services and applications included within “Services” and doesn’t apply to any third-party websites, services or applications, even if they are accessible through our Services. Such third-party websites, services or applications are conducted in accordance with their own completely separate privacy practices, which Big 5 does not endorse or control. Also, please note that, unless we define a term in this Privacy Policy, all capitalized words used in this Privacy Policy have the same meanings as in our Terms of Service.
Our primary goals in collecting information are to provide and improve our Services, to administer your use of the Services (including your Account, if you are an Account holder), and to enable you to enjoy and easily navigate our Services.
When you create an Account, we’ll collect certain information that can be used to identify you, such as your name and email address (“Personally Identifiable Information” or “PII”). We will also collect certain PII from you if you decide to purchase a product through our Services, such as your phone number, credit card number, billing address and shipping address. When you engage in certain activities via the Services, such as, without limitation, registering for e-mail promotions or notifications, participating in contests, sweepstakes, or our league loyalty program, setting up a shopping cart or Wishlist, ordering a gift card, requesting donations, or submitting an online form, you may be asked to provide PII. Depending on the activity in which you engage, such PII may be required or optional.
We may also collect certain information that is not PII because it cannot be used by itself to identify you, such as your date of birth and shopping interests (e.g., whether your interests are with camping & hiking, hunting & fishing, and/or fitness, etc.).
If you agree to receive email or “special offers” from us when you sign up for an Account, sign up for our E-Team, or otherwise consent to receiving email from us, we may, from time to time, send you emails regarding our products and services. Only Big 5, or third parties working on our behalf, will send you these emails. If you do not want to receive these emails anymore you can unsubscribe by following the unsubscribe option in the email. If you encounter difficulties unsubscribing, please contact "Feedback" at feedback@big5corp.com.
If you create an Account, in addition to collecting and storing Log Data (defined below), we may also store certain information that you provided in connection with completing your purchase via the Services (e.g., your purchase history and certain billing information). We reserve the right to keep such information as long as we have a legal use for the same, subject to the terms of our retention policy.
We collect certain information through the use of “cookies,” which are small text files that are saved by your browser when you access our Services. We may use both session cookies and persistent cookies to identify that you’ve logged in to the Services and to tell us how and when you interact with our Services. We may also use cookies to monitor aggregate usage and web traffic routing on our Services and to customize and improve our Services. Unlike persistent cookies, session cookies are deleted when you log off from the Services and close your browser. Although most browsers automatically accept cookies, you can change your browser options to stop automatically accepting cookies or to prompt you before accepting cookies. Please note, however, that if you don’t accept cookies, you may not be able to access all portions or features of the Services. Some third-party services providers that we engage (including third-party advertisers) may also place their own cookies on your browser. Note that this Privacy Policy covers only our use of cookies and does not include use of cookies by such third parties. Such third-party cookies are conducted in accordance with their own completely separate privacy practices.
Our servers automatically record certain information about how Users use our Services (we refer to this information as “Log Data”). Log Data may include information such as, but not limited to, a User’s Internet Protocol (IP) address, browser type, operating system, the web page that a User was visiting before accessing our Services, the pages or features of our Services to which a User browsed and the time spent on those pages or features, search terms, the links on our Services that a User clicked on and other statistics. We use this information to administer the Services and we analyze (and may engage third parties to analyze) this information to improve and enhance the Services, including, for example, by expanding their features and functionality and tailoring them to our Users’ needs and preferences. We may use a person’s IP address to fight spam, malware and identity theft. We also use the IP Address to generate aggregate, non-identifying information about how our Services are used.
In some cases we may collect and store information about where you are located, such as by converting your IP address into a rough geolocation. We may use location information to improve and personalize our Services for you.
We will also receive PII about you if you send us an email and we’ll use that PII in order to respond to your email communication.
We will not share any PII that we have collected from you except as described below:
We may engage third party service providers to work with us to administer and provide the Services (“Third Party Providers”). Such Third Party Providers include, but are not limited to, payment and sales tax processing service providers, web hosting service providers and data analytics service providers. These Third Party Providers have access to your PII for the purposes of performing services on our behalf.
We may share aggregated information and non-identifying information with third parties for industry analysis, demographic profiling and other similar purposes.
Information that we collect from our users, including PII, is considered to be a business asset. As a result, if we go out of business or enter bankruptcy or if we are acquired as a result of a transaction such as a merger, acquisition or asset sale, your PII may be disclosed or transferred to the third-party acquirer in connection with the transaction.
It is our policy to protect you from having your privacy violated through abuse of the legal systems, whether by individuals, entities or government, and to contest claims that we believe to be invalid under applicable law. However, it is also our policy to cooperate with government and law enforcement officials and private parties. Accordingly, we reserve the right to disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe appropriate: (i) to satisfy or comply with any applicable law, regulation or legal process or to respond to lawful requests, including subpoenas, warrants or court orders; (ii) to protect our property, rights and safety and the rights, property and safety of third parties or the public in general; and (iii) to prevent or stop activity we consider to be illegal or unethical.
We may share your PII with third-party sites or platforms if you have expressly requested that we do so.
We may share information we collect about you, including your PII, with our affiliates and subsidiaries only in order to provide our Services.
You may create a “Wishlist” via your Account on the Services and you may share your Wishlist, via the Services. In order to do so, you will provide us with the email addresses with those persons with whom you would like to share your Wishlist. We will use these email addresses for the sole purposes of sharing your Wishlist and for no other purposes.
We take reasonable measures to protect the information that we collect from or about you (including your PII) from unauthorized access, use or disclosure. Please be aware, however, that no method of transmitting information over the Internet or storing information is completely secure. Accordingly, we cannot guarantee the absolute security of any information.
While we try to protect the information that we collect, you should also take measures to protect your information. This includes ensuring that your password and computer is protected against unauthorized access. You must also select a strong password, and never divulge your username or password to anyone. For additional security, you may want to change your password periodically. When using a shared computer, be sure to sign-off when finished and delete any stored personal information on the shared computer.
Note: “Phishing” is a scam designed to steal your personal information. If you receive an e-mail that looks like it might be from us asking for your personal information, do not respond. We would not and will not request your password, user name, credit card information, or other personal information through e-mail. Please report all “ phishing” attempts to feedback@big5corp.com.
Our Services may contain links to other websites and services. Any information that you provide on or to a third-party website or service is provided directly to the owner of the website or service and is subject to that party's privacy policy. Our Privacy Policy does not apply to such websites or services and we’re not responsible for the content, privacy or security practices and policies of those websites or services. To protect your information we recommend that you carefully review the privacy policies of other websites and services that you access.
You can access and modify the PII associated with your Account by signing in to your Account and following the instructions for making such modifications via the Services. You may change most of your PII (but not, for example, change your username) associated with your online account. If you are unable to access and/or change your Personally Identifiable Information, please contact "Feedback" at feedback@big5corp.com.
Your PII may be transferred to, and maintained on, computers located outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you’re located outside the United States and choose to provide your PII to us, we may transfer your PII to the United States and process it there. Your consent to this Privacy Policy followed by your submission of any PII represents your agreement to that transfer.
Our Services are not directed to people under 18 and we do not knowingly collect PII from children under 13. If we learn that we have collected PII from a child under 13 we will take steps to delete such information from our files as soon as possible. If you are a parent or guardian who knows or has discovered that your child under the age of 18 has submitted his or her Personally Identifiable Information or other information without your consent, permission or authorization, please notify us by sending an e-mail to feedback@big5corp.com or a letter to:
Big 5 Sporting Goods
Attn: Web Support
2525 East El Segundo Boulevard
El Segundo, California 90245
Upon receiving such a notice, we will take steps to: (a) notify you what information may have been used and/or disclosed; and (b) remove your child’s Personally Identifiable Information or other information from our databases, cease the use of such information, and direct any other party with access to such information to do the same.
Any information that we collect is subject to the privacy policy in effect at the time such information is collected. We may, however, modify and revise this Privacy Policy from time to time. If we make any material changes to this Privacy Policy, we’ll notify you of such changes by posting them on the Services or by sending you an email or other notification, and we’ll indicate when such changes will become effective.
Please contact us at feedback@big5corp.com if you have any questions about our Privacy Policy.
Effective Date: January 1, 2020; Updated: June 27, 2022
These Rights Under the California Consumer Privacy Act (“CCPA Rights”) supplement the information contained in our Privacy Policy and apply solely to visitors, users, and others who reside in the State of California (”consumers” or “you”). Big 5 Corp., and its parent and subsidiary companies (collectively, “we,” “us,” or “Big 5”), adopt these CCPA Rights to comply with the California Consumer Privacy Act of 2018 (“CCPA”). Any terms defined in the CCPA shall have the same meaning when used in this policy.
California Resident Rights Under the CCPA
If you are a California resident, California law permits you to request information regarding the:
In addition, if you are a California resident you may:
Our ability to disclose and delete information is subject to certain exceptions. For example, we cannot disclose specific pieces of Personal Information if the disclosure would create a substantial, articulable, and unreasonable risk to the security of the Personal Information or the security of our systems. Information on how to exercise your rights may be found below.
Collection of Personal Information from California Residents
The following outlines the categories of Personal Information that we have collected in the preceding twelve (12) months and may continue to collect if you engage our products and services:
Examples
Sources*
We obtain identifiers from the following categories of sources:
Purpose
We collect identifiers for one or more of the following business purposes:
* The examples of sources/business purposes provided above also apply where the same source or business purpose is discussed throughout this policy.
Examples
Sources
We obtain Personal Information Categories from the following categories of sources:
Purpose
We collect Protected Characteristics for one or more of the following business purposes:
Examples
Sources
We obtain Protected Characteristics from the following categories of sources:
Purpose
We collect Protected Characteristics for one or more of the following business purposes:
Examples
Sources
We obtain Protected Characteristics from the following categories of sources:
Purpose
We collect commercial information for one or more of the following business purposes:
Examples
Sources
We obtain internet or other similar network activity from the following categories of sources:
Purpose
We collect internet or other similar network activity for one or more of the following business purposes:
For more information on how we use cookies, please see our Privacy Policy.
Examples
Sources
We obtain geolocation data from the following categories of sources:
Purpose
We collect geolocation data for one or more of the following business purposes:
Examples
Sources
We obtain sensory data from the following categories of sources:
Purpose
We collect sensory data for one or more of the following business purposes:
Examples
Sources
We obtain professional information from the following categories of sources:
Purpose
We collect sensory data for one or more of the following business purposes:
Examples
Sources
We obtain Inferences from the following categories of sources:
Purpose
We collect Inferences for one or more of the following business purposes:
PLEASE NOTE: For all categories of personal information set forth above, personal information does not include:
We will notify you if we collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes.
Disclosure of California Resident Personal Information
Sharing Personal Information.
In the preceding twelve (12) months, we have disclosed the following categories of personal information for a business purpose:
We have disclosed your personal information for a business purpose to the following categories of third parties:
Selling Personal Information
We do not sell your personal information.
Requests
You can make requests related to your California privacy rights through any of the following methods:
1) By clicking on the below links:
2) By calling us toll-free at 1 (800) 898-2994 during regular business hours.
3) By visiting a Big 5 retail location during regular business hours.
Please be aware that we do not accept or process requests through other means (e.g., via fax, social media, or email).
As proscribed by the CCPA, you may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
We will review the information provided and may request additional information to ensure we are interacting with the correct individual. Please also be aware that making any such request does not ensure complete or comprehensive removal or deletion of Personal Information or content you may have posted, and there may be circumstances in which the law does not require or allow us to fulfill your request.
Children
Our services are not directed to children, and we do not knowingly collect Personal Information from children under the age of 16. If you learn that a child has provided us with Personal Information, then you may contact us as indicated below.
Do Not Track
We do not currently take steps to respond to browsers’ “Do Not Track” signals as no uniform standard to respond to such signals has been developed at this time.
Non-Discrimination
To the extent prohibited by applicable law, we will not discriminate against you for exercising any of your CCPA rights. For example, unless permitted by the CCPA, we will not do the following in response to your exercise of any rights under the CCPA:
Our E-Team is free to all customers and rewards you for providing us with your name, contact information, and other personal information that you may choose to provide us from time to time. You may opt-in either in-store or online on our website at big5.com, including web address: big5.com/eteam. We collect and keep the personal information provided when you join our E-Team. Additionally, in an effort to enhance your experience with Big 5, we collect personal information provided through or in connection with your interaction with E-Team promotions and your Big 5 purchase history. Members of the E-Team receive an initial new member coupon and, thereafter, regular coupons and other promotional offerings, which may be used to purchase products from Big 5, subject to the terms and conditions of the offering.
You may withdraw your membership at any time by following the unsubscribe option in an E-Team email or by contacting our customer service team toll free at (800) 898-2994 or feedback@big5corp.com.
Big 5 values the data of E-Team members because it allows us to engage with and reward our most loyal customers with coupons and other promotions tailored to their purchase history and interests. The value of each consumer’s data as an E-Team member depends in large part on the consumer’s level of engagement and purchase activity with us as an E-Team member compared to the same had such consumer not joined the E-Team.
If you are a Big 5 E-Team member and request deletion of part or all your personal information, that could affect your E-Team membership. If we cannot retain your personal information, you will no longer be an E-Team member, and would forfeit any future E-Team benefits.
Authorized Agent
To designate an authorized agent, and before the agent may act or receive information orally or in writing on your behalf, you must either: (1) provide the authorized agent with power of attorney pursuant to Probate Code sections 4000 to 4465; or (2) complete all of the following:
Policy Access
Our goal is to permit our consumers to access this policy and the features available under this policy, whether or not they are using assistive technologies, like a screen reader, magnifier, or other technology. Upon request, you may access the policy in an alternative format by contacting us at 1 (800) 898-2994 or feedback@big5corp.com. Further, you may also contact us if you have difficulty accessing this policy. We will work with you through a communication method that is accessible for you, consistent with applicable law, to provide you with access to this policy.
Changes to This Privacy Policy
We reserve the right to amend this Privacy Policy for California Residents at our discretion and at any time. When we make changes to this policy, we will notify you by email or through a notice on our website homepage.
Contact Information
If you have any questions or comments about this Privacy Policy for California Residents, the ways in which we collect and use your personal information, or your choices and rights regarding such use, please do not hesitate to contact us at:
Phone: 1 (800) 898-2994
Email: feedback@big5corp.com
Website: www.big5sportinggoods.com
Under California’s "Shine the Light" law, California residents who provide personal information in obtaining products or services for personal, family, or household use are entitled to request and obtain from us (once a calendar year) certain information about the customer information we shared, if any, with other businesses for their own direct marketing uses. If applicable, this information would include the categories of customer information and the names and addresses of those businesses with which we shared customer information for the immediately prior calendar year (e.g., requests made in 2014 will receive information regarding 2013 sharing activities).
To obtain this information on behalf of Big 5 Corp. please send an email message to Customer Service at feedback@big5corp.com with "Request for California Privacy Information" on the subject line and in the body of your message. We will provide the requested information to you at your e-mail address in response. Please be aware that not all information sharing is covered by the "Shine the Light" requirements and only information on covered sharing will be included in our response.
Alternatively, you may request the above information by sending a letter to:
Big 5 Sporting Goods
Attn: Web Support (Your California Privacy Rights)
2525 East El Segundo Boulevard
El Segundo, California 90245
For all letter requests, include your full name, street address, city, state and zip code. If you have previously furnished an email address to us, or have registered on our Sites, please provide your email address and registration info as well (do NOT provide your password to us). In the subject line of your request you should state that it is regarding “Request for California Privacy Information”.
Nevada law gives Nevada consumers the right to request that a company not sell their personal information. This right applies even if their personal information is not currently being sold. We do not sell the personal information of any consumers. However, if you request that we not sell your personal information, we will add you to our Do Not Sell List, and in the event we ever begin selling information, yours will not be sold. If you are a Nevada consumer and wish to exercise this right, please submit your request, along with your name and email address, to: feedback@big5corp.com
